We developed back-end and CMS portal for digital marketing campaign – “CLB Bước Nhảy Mông Xinh” – Huggies Dry Pants which included some main functions: Video contest mechanic, Voting function, Points system, Badges levels and Profile page . The key function of the digital campaign was upload video; user can choose one of 6 video themes then upload video from their laptop or mobile phone. Users was also able to turn on/off the default music and add titles/caption then review and submit the video. System stored the uploaded videos on server and auto upload to Youtube via API.
And main CMS functionalities were: manage uploaded videos and quiz, manage user’s submission, export member data, export member submissions and report total members, total submissions, total likes, total shares and total comments.